How Mark Rober Averages 37 Million Views Per Video (Genius)

Mark Robert has discovered a three-step formula for creating viral videos on YouTube. He consistently averages 37 million views per video and has a growing audience. This chapter discusses the unique strategies he uses to engineer viral videos on his channel.

Mark is exceptional at identifying viral ideas by constantly thinking of unique concepts that have wide appeal. His ideas are optimized for algorithm visibility and are not mere adaptations of existing content. This section explores the importance of original and optimized ideas for creating viral content.

Mark emphasizes the significance of storytelling and editing in creating engaging videos. He refrains from outsourcing editing and focuses on telling a compelling narrative through editing techniques. This chapter delves into the importance of storytelling and hands-on editing to enhance video quality.

Mark's videos captivate viewers from the start by delivering on the promised content. He strategically uses explosions and fast-paced editing techniques in the intro to grab viewers' attention. This section dissects the elements of a compelling video intro.

Mark incorporates emotional storytelling and surprises to engage viewers on a deeper level. By weaving underlying stories into his content, he creates a more wholesome and emotionally resonant viewing experience. This chapter explores the importance of emotional connections in viral videos.

The thumbnail and title play a crucial role in attracting viewers to the video. Mark's concise titles and attention-grabbing thumbnails, featuring elements like danger and urgency, contribute to the video's success. This section discusses the importance of optimizing thumbnails and titles for increased visibility.