How I Built a New $1m Business in 12 Months


Summary

The video delves into the journey of transitioning from a 50k/year day job to building a successful business centered around productivity products. This journey involves creating a community platform, developing a productivity course, and focusing on customer satisfaction despite challenges. Insights include discussions on market trends, product pricing, customer segmentation, and the importance of refining products based on customer feedback. The speaker also details the process of building a community platform on Circle, including co-working sessions, workshops, and productivity catalyst quizzes for effective onboarding.


Introduction and Background

The speaker discusses their journey from a day job earning50k a year to building a business with impressive numbers. They talk about the challenges, emotional roller coaster, and vision behind their business. They mention the process of creating a product from idea to execution.

Refocusing on Productivity

The speaker highlights a shift in focus towards productivity products, particularly a productivity course, and the decision to align with the theme of productivity. They explore the market trends and the decision to pivot towards building a community platform.

Community Building Process

Details about the community building process, including discussions on choosing a community platform, conducting market research, and analyzing competitors. The speaker shares insights on brainstorming names for the community and the final decision-making process.

Late Delivery Issues and Customer Service

Discusses the impact of late deliveries on customer service and the importance of customer satisfaction despite financial implications.

Product Pricing and Customer Segmentation

Explores the relationship between product pricing, customer segmentation, and the importance of catering to specific customer demographics.

Community Building and Events

Details the creation of a community platform on Circle, including daily co-working sessions, workshops, and planning sessions.

Onboarding and Platform Design

Describes the onboarding process for a circle community platform, including productivity catalyst quizzes and workspace design mock-ups.

Course Development and Philosophy

Discusses the process of developing a course, refining productivity systems, and creating visual mental models for effective learning.

Visual Course Structure and Iteration

Explores the evolution of visual course structures, including boat analogies, pyramid diagrams, and system components.

Refund Requests and Product Improvement

Addresses refund requests, product improvements based on feedback, and the importance of managing customer expectations.

Logo

Get your own AI Agent Today

Thousands of businesses worldwide are using Chaindesk Generative AI platform.
Don't get left behind - start building your own custom AI chatbot now!